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Turner PR Presents the Weekly Download: 11.16.2012

Written by Kristina Zelisko | November 16, 2012
Google Ad Revenue Surpasses All of Print Media In the first six months of 2012, Google brought in more ad revenue than all U.S. magazines and newspapers combined, illustrating what we all assumed to be true: Google is a giant force to be reckoned with, and online advertising isn't going anywhere. Pinterest Takes a Step Towards Making Money by Inviting Businesses to Join Pinterest already has established itself as a powerful social media platform for retailers, but it just made the connection official with the launch of its brand pages, which allows businesses to create their own Pinterest accounts—and in the future, possibly promote pins as well. Fed Up with Facebook, Mark Cuban Doubles Down on Twitter, Gets Mavs Wired into New Myspace Irked with Facebook’s advertising program, which requires brands to spend more money in order to reach more fans, Mark Cuban is pushing the Dallas Mavericks content to Tumblr, Twitter and the new MySpace, reflecting a growing discontent among users concerning Facebook’s algorithm. Retailers Add Social Elements to Black Friday Previews  With Black Friday looming consumers are already planning their shopping. Target took it a step further and offered Facebook fans an exclusive change to unlock their Black Friday 2012 deals on Facebook. We are expecting to see more social integration the closer we get to turkey day.