Never underestimate the power of celebrity. Just ask Alpha Industries, who saw
a major jump in sales after Kanye West started rocking the brand's bomber jackets. As Esquire noted, "the 30 percent increase in revenue isn't all because of Ye—but he certainly didn't hurt." Of course, placing the right celeb with the right brand is an art -- and it's one TURNER excels at. Since the star power-fueled Academy Awards ceremony is this week, we thought we'd look back at a few of our latest/greatest celebrity hits.
Shay Mitchell + Alpha
Shay Mitchell wearing the Alpha Industries MA-1 Flight Jacket. [Getty Images]
Kanye West + Alpha
Kanye West wearing the Alpha MA-1 in LA. [JustJared]
Chance the Rapper + Alpha
Chance the Rapper wearing the Alpha Industries MA-1 Flight Jacket. [JustJared]
Kylie Jenner + Alpha
Kylie Jenner wearing the Alpha Industries MA-1 Flight Jacket in black. [JustJared]
Jaden Smith + Alpha
Jaden Smith in the Alpha Injector Flight Jacket [SplashNews]
Behati Prinsloo + Alpha
Behati Prinsloo wearing the Alpha MA-1 Flight Jacket. [Getty Images]
Josh Groban + Alternative
Josh Groban wearing the Alternative Expedition Yarn Dye Flannel Shirt. [Getty Images]
Ben Affleck + '47
Ben Affleck wearing the ’47 New England Patriots Fairfax Cuff Knit. [JustJared]
Armie Hammer + Fjällräven
Armie Hammer wearing Fjallraven's Sarek Knit Sweater. [Getty Images]
Casey Affleck + Fjällräven
Casey Affleck wearing the Fjallraven Greenland Winter Jacket. [Getty Images]
Justin Long + Fjällräven
Justin Long wearing Fjallraven's Koster Sweater. [Getty Images]
Lena Dunham + Fjällräven
Lena Dunham wearing Fjallraven Kanken backpack and Palladium Monochrome Baggy II boots. [Getty Images]