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Best PR Work of the Week: September 17 - 23
Here is an overview of some of some of the best pieces of media coverage featuring the clients to Turner PR from last week: Riviera Maya was...
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Tyler Wilcox : September 26, 2016
From the printing press Johannes Gutenberg invented in the 15 th century to a straight-out-of-sci-fi 3D printer that can construct a pretty decent electric guitar, technological advances have the power to transform the world in hugely significant ways – for both good and bad. That’s the overarching topic Rod Scher tackles in Leveling The Playing Field: The Democratization of Technology, his fascinating new book.
The book is about “technologies that ‘trickle down’ to the rest of us,” Scher writes in the introduction. “These technologies – from books to computers to 3D printing – have become part of a common toolkit, one accessible to almost anyone, or at least to many more than had heretofore had access.” If that sounds dry, don’t worry – Scher is a great storyteller, with a gift for weaving in offbeat stories amidst the more detailed passages.
There’s also plenty of breezy humor, making the book’s pages fly by, whether he’s discussing the early hunter-gatherer days of human existence or the proliferation of drone technology in the 21 st century. For anyone interested in how technology shapes our lives for good or ill – and that should probably be everyone living today – Leveling The Playing Field offers thought provoking insight into our past, present and future.
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Here is an overview of some of some of the best pieces of media coverage featuring the clients to Turner PR from last week: Riviera Maya was...
Last week, the Public Relations Society of America held their annual travel conference in Houston, Texas. TURNER's Angela Berardino and Laura Pettitt...
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Turner PR continues to land big hits, including one with Kanye West and another with Brad Pitt. Here is a recap of the top PR hits in fashion,...